Farmers Flooded House Dog Diving Competition
Farmers Insurance and RPA with MJZ
Clif Bar Family Foundation and Buck with The Butler Bros
Qualcomm and Anonymous Content with Ogilvy and DiGennaro Communications
Qualcomm and Anonymous Content with Ogilvy and DiGennaro Communications
BMW of North America and Geisel Productions with Anonymous Content, Universal McCann, and Rubenstein
National Parks Adventure
Brand USA with MacGillivray Freeman Films
Qualcomm and Anonymous Content with Ogilvy and DiGennaro Communications
The Toycracker: A Mini-Musical Spectacular
Target and 72andSunny with Biscuit, Team Arrow Partners, and a GroupM Company
Buy Back the Block
Checkers & Rally's and Fitzgerald & Co with Uproxx Studios
License to Operate
A Better Los Angeles and Omelet with Foundation Content and Massive Music
Living Off The Brands
Roundhouse with Weinstein PR
Lo and Behold: Reveries of the Connected World
NetScout and Pereira & O'Dell, New York with Saville Productions and Magnolia Pictures
National Parks Adventure
Brand USA with MacGillivray Freeman Films
The Art Market in (in Four Parts)
UBS and Artsy with Neighborhood Watch
Square with Even/Odd Films
Canon: Rebel With A Cause - Swizz Beatz Chapter
Canon USA and Grey New York with MediaCom USA
The Open Patient: Healing through sharing
The World's Biggest Asshole
Donate Life and The Martin Agency with Furlined
GE and BBDO New York with Bullitt and Giant Spoon
While the Water Boils
Barilla and Edelman with Greenpoint Pictures and OMD/Resolution Media
Lo and Behold: Reveries of the Connected World
NetScout and Pereira & O'Dell, New York with Saville Productions and Magnolia Pictures
Rogue One Mask
Globe Telecom with Pabrika, Publicis JimenezBasic and AdSpark
The Near Future
CableLabs and Ivory Worldwide
Nutella® Originals Presents: Spread the Happy Series, Season 1
Ferrero/Nutella and BP Studios with PHD and MSL
The One Moment
Morton Salt and Ogilvy & Mather with Park Pictures
Global Himalayan Expedition
GE Power and Mountain View Group with The Global Himalayan Expedition Group
DigitalGlobe with Electric Gum, Just East of West, and Edelman
International Justice Mission and The Tao Brothers with New Title Entertainment
Women on Wheels
Changing Lives with Every Breath: The Beaulieu Family
ResMed Corp with Weber Shandwick
Gillette and Grey New York with Untitled Films, Station Films, and Ketchum
Big Hair Baby
Liquid-Plumr and Current Marketing with The Girls with Glasses, AKQA
Nick Offerman's New Year's Eve
Lagavulin Single Malt Scotch Whisky and Diageo with Diamond Docs and Hunter Public Relations
Super Bowl Babies
NFL and Grey New York with Townhouse
Budweiser: Harry Caray's Last Call
Budweiser and VaynerMedia with 3PM/Weber Shandwick
Sadie the Eagle
20th Century Fox and VaynerMedia with VaynerProductions
Jack in the Box and Horizon Media with VR Playhouse, David and Goliath, and MWW
Honda: Music From Every Angle
American Honda Motor Co. and RPA with m ss ng p eces, and RPA
Samsung x Punchdrunk Theatrical VR Experience
Samsung Electronics America with Punchdrunk International and PMK-BNC
The Brand Film Festival will continue to celebrate the innovation, creativity, and effectiveness in brand storytelling through the Brand Film Festival - Branded Storytelling workshop. Incorporating live interviews, panels and interactive roundtables, attendees will have the opportunity to learn what it takes to create a remarkable branded film and how the reinvention of storytelling is creating unique growth opportunities for organizations.
Steve Barrett, editorial director, PRWeek Global at Haymarket Media US
Hear how film is becoming the primary mechanism for brands to tell their stories and where things are heading in the near future.
Steve Barrett, editorial director, PRWeek Global at Haymarket Media US
Andy Goldberg, chief creative officer, GE
Nancy Mahon, senior vice president, global corporate citizenship and sustainability, Estée Lauder
Our panel of senior marketers, creative's, PR and film producers will get under the hood of the brand film-making process and deconstruct how it works. This session will touch upon the secrets to producing great brand films, what are the pitfalls, and how do you make brand films people want to watch.
Douglas Quenqua, editor-in-chief, Campaign US
Trudy Hardy, vice president, marketing, BMW of North America
Bruce Bildsten, creative director, BMW's The Escape
Eric Stern, managing director and partner, Anonymous Content
These 10 person open discussion groups lead by a facilitator will foster peer to peer learning. Attendees will have the opportunity to join one of five 25 minute roundtable discussions on key tactics within the art of storytelling. Each attendee will have the opportunity to attend at minimum two roundtable discussions within this 50 minute time frame. Topics include:
- Ways to Deliver Compelling Content Within Your Branded Film
Hear tips for developing great content and how to produce compelling and engaging stories.
Rob Wilson, VP content strategy, WE Communications
- Utilize Multi-platform Storytelling to Drive Brand Engagement
Hear how brands are bringing their stories to life via multi-platform storytelling.
Steve Babcock, COO, VaynerMedia
- How to Sell Creativity Internally
Hear tactics on how to sell creative ideas to the c-suite on branded content and film when the concept may be outside of their "creative knowledge".
Andy Goldberg, chief creative officer, GE
- Providing the Perfect Pitch For Your Branded Film
Learn how to successfully create the perfect pitch for your branded film.
Geoffrey DeStefano, CEO, BP Studios
- How to Tell Age-Old Stories in New Ways
VR/AR/360, live, animated, UGC, doc, platform, even aspect ratio - brands are consistently adapting to changes in how films are made and how stories are told. While the universal elements of storytelling are the same (and largely the stories we tell are the same) it's how we innovate that makes a difference.
Bruce Bildsten is part of the original core of the storied Fallon creative department, spending more than twenty-five years at the agency as a copywriter and creative leader, the last fifteen as ECD. After honing his skills as a writer of Fallon’s Porsche work, Bruce led the BMW account for a decade until 2005, playing the key leadership role in the creation and production of the groundbreaking branded entertainment, BMW Films. Over his long tenure at Fallon Bildsten worked on virtually every brand and category, including brands like United Airlines, PBS, and Cadillac. He has won two Emmys, Cannes’ first Titanium Lion, a dozen Gold Lions, The One Show’s Best of Show and Best of the Digital Decade, and the Grand Clio, among other honors. Bildsten left Fallon in 2014 to become a partner in reviving a revered, yet hip 150-year-old woolen manufacturer in Minnesota, but has returned to advertising as a creative consultant. In 2016, BMW of North America invited Bruce and two of his original partners in creating BMW Films –Brian DiLorenzo and David Carter- to produce a new BMW Film in celebration of the fifteen anniversary of the originals.
As the lead creative at GE, Andy is responsible for pushing one of the world’s
most storied corporations to restlessly reinvent its world-famous brand.
Named as one of Advertising Age’s “Creativity 50” for 2014, Andy drives development of GE brand strategy, creative, experiential and media planning. He has overseen a diverse slate of projects, from Emmy-nominated campaigns such as “Childlike Imagination”, which envisioned GE through the eyes of a child, to “Terry Quattro,” an over-the-top infomercial featuring Jeff Goldblum that launched GE’s transformational connected light bulb. Andy has also been the driving force behind some the innovative ways the brand comes to life, such as GE Podcast Theater “The Message” and VR experiences. This work has be highly impactful and award winning ranging from Cannes Lions, One Show, D&AD and Effies. Throughout these efforts, Andy has also been instrumental in shaping the narrative around GE’s transition to becoming a digital industrial company.
Andy started his career at GE in 2010 as the Director of Creative Content for GE brand marketing before becoming Global Creative Director in 2012. He also heads GE’s Creative Lab, which leads breakthrough storytelling, global advertising and content creation. He joined GE after working at creative and advertising agencies including Margeotes|Fertitta+Partners, BBH and Wieden+Kennedy, where he ran Nike’s Brand Jordan.
Trudy Hardy is the Vice President of Marketing for BMW of North America. In this position she is responsible for all marketing communication and product planning for the BMW brand in the United States.
Hardy joined the BMW Group in 2001 as part of the original MINI USA launch team. She was responsible for brand strategy and marketing communications for one of the most iconic brand launches of all time. She then held several different positions within the BMW Group organization including leading marketing communications and events for the BMW brand in the US. In this role she directed the strategic development of national and regional advertising, experiential marketing, digital innovations and social media.
Nancy Mahon is the Senior Vice President, Global Corporate Citizenship and Sustainability for The Estée Lauder Companies and also the Senior Vice President, M•A•C Cosmetics and Global Executive Director of the M·A·C AIDS Fund.
In this role, Nancy designs and implements a global corporate citizenship strategy for The Estée Lauder Company that encompasses all philanthropic, cause-marketing, employee engagement and product donation programs. She will have responsibility for synergizing best practices in these areas across brands, regions and functions, further integrating ELC’s citizenship activities into their corporate strategy and ensuring their compliance with all local and international laws. Nancy plays a leadership role in measuring and communicating the business and societal impacts of these initiatives on brand awareness, consumer engagement and loyalty, and employee recruitment and retention.
Eric Stern is the Managing Director and Partner of the global production
and management company, Anonymous Content. Founded in 1999,
Anonymous manages the careers of many of the world’s most renowned
and innovative directors, writers, and actors.
The company’s award-winning Film & TV division boasts many commercially successful and critically-acclaimed works, including recent films THE REVENANT, and Best Picture Academy Award winning SPOTLIGHT. The company’s TV slate includes “True Detective”, “The Knick”, “Mr. Robot”, “13 Reasons Why”.
Stern oversees the Commercials, Branded Content & Music Video divisions, and represents a collection of directors including two-time Oscar winner Alejandro G. Iñárritu, Mark Romanek, Tim Godsall and Cary Fukunaga. Under Stern’s management since 2011, Anonymous Content has been listed on Fast Company’s “Most Innovative Companies,” and Ad Age’s annual “A List.” At a company known for both advertising and entertainment, Stern is bridging the two with branded films like “The Escape,” the 2016 reboot of the BMW Films series.
1 Entries are open to any organization within the U.S., Americas, and Asia-Pacific. The video must have been aired between January 1, 2016 and February 6, 2017.
*A film cannot be entered into the 2017 Brand Film Festival if it was entered into the 2016 Brand Film Festival.
2 When you are entering, select the category and film length you will be submitting. The options are:
Mini form: no longer than 15 seconds.
Short form: between 15 seconds and 5 minutes.
Long form: longer than 5 minutes, such as an episode of a web series, short film, or documentary.
3 You can submit a film into more than one category. If you are submitting an entry in multiple categories, please submit multiple sets of support material for each entry.
4 Each entry is required to include a description of the synopsis of the film and the context of film within the larger campaign activity.
5 You are able to submit information separately that will be kept confidential and will only be submitted to the judges.
6 Within the entry form, you will be required to provide a written submission. Once all entry information is prepared, visit www.brandfilmfestival.com to submit your entries. All entries must be submitted and paid for online. You may input your entry information and save as a "draft" to return at a later date to submit payment. Credit cards accepted include Visa, MasterCard, and American Express. Entries not paid for prior to judging will not be considered.
7 Please, no commercials. Though it resists easy definition, branded content typically focuses on a story rather than a brand, product or service. Jurors reserve the right to reject any entry they feel does not meet this definition.
1 All films must be no larger than 1GB and can be in the following formats: .MOV or MP4. The film must be at least 1280 x 720, but the recommended size is 1920 x 1080. 4:3 video aspect ratio will be accepted but the recommended ratio is 16:9.
2 URL links to your film will not be accepted.
3 Only one film per entry should be uploaded.
4 You must submit a 2 minute abbreviated version of the film if the film is over 2 minutes long.
5 The timings of the films depend on what video form you are submitting. The options are:
Mini form: no longer than 15 seconds.
Short form: between 15 seconds and 5 minutes.
Long form: longer than 5 minutes, such as an episode of a web series, short film, or documentary.
Judy began her career as a copywriter, honing her craft at agencies ranging from small independent shops to large multinationals to running her own company. She joined Leo Burnett Toronto in 1999, as Chief Creative Officer, in 2011 added the CEO title for Canada, and in 2016 added the CCO title for North America. Under her direction, Leo Burnett Toronto has been recognized nationally and globally, winning at virtually every show. Highlights include: the first-ever Digital Black Pencil at D&AD in 2006 and the most awarded billboard campaign in the world in 2009. In 2015, she won a second Black Pencil at D&AD, Titanium, Grand Prix and Glass Lion at Cannes, the Emmy for Outstanding Commercial and Always #LikeaAGirl was named by CBS as one of the top three Super Bowl Commercials of all time. The Gunn Report ranked Leo Burnett Toronto, the #1 Agency in Canada and #5 in the world in 2015. In Advertising Age's Awards Report 2015, Judy ranked the #1 CCO in the world. Business Insider ranked Judy #8 in their 30 Most Creative People in Advertising. She was also named to Advertising Age's Creativity50 2014: The Most Creative People of the Year. Along the way, she’s judged top international awards shows including chairing juries at Cannes, The Clios and ADC and most recently on Cannes 2016 Titanium & Integrated jury. In 2016, she joined the Board of Directors of The One Club and The Women's College Hospital Foundation. Everything from Judy’s work ethic to her management style, she learned from years of waiting tables and packing take-out orders at her parents' restaurant.
Tim helps manage Microsoft's Design Studio bringing his roots in product, service design and strategy to create the next shift in computing for phones, tablets, PCs and game consoles. Tim’s focus for his world-class staff is on creating human-centered, compelling experiences that influence behaviors and add value to people’s lives. Tim was named one of Fast Company's Most Creative People in Business for 2017 and Creativity Magazine's most inspiring and influential creative figures in 2013. His work has been recognized with several of the industry’s most esteemed awards, including multiple Cannes Lions, D&AD, ANDY, Webby and OneShow awards.
Ana is SVP, Global Strategy Director at Havas LuxHub, a global practice working with the top luxury, fashion and lifestyle brands. An experienced strategist with a passion for new things, she earned her doctorate in sociology and worked at the world’s top advertising agencies. Ana was recognized as one of the top 10 digital strategists in the world by the Guardian and was listed among Luxury Women to Watch 2016. She frequently speaks at international conferences and contributes to the leading industry press.
Jason Apaliski is Co-ECD at Pereira & O’Dell in San Francisco and has been with the agency since its founding in 2008. Most notably, Jason led the creative development for Intel's Inside Films, the industry longest running branded content series. “The Beauty Inside” social film earned the agency an Emmy for “Outstanding New Approach”, two gold pencils at The One Show as well as an unprecedented three Grand Prix at Cannes for Film, Cyber and Branded Content.
Final Cut’s President Stephanie Apt spearheaded launching the company's U.S. presence in New York over 15 years ago, its LA office 5 years later, and a Chicago satellite this year. Under her deft leadership, Final Cut has further expanded its offering to include best-in-class visual effects, sound, color and production through its Significant Others. Stephanie has led Final Cut to cement its place as one of the world's premier editorial and postproduction companies. Prior to Final Cut, Stephanie served as Head of Production at JWT for 10 years. She's a committed New Yorker, mother and equal opportunity feminist.
Steve Babcock's advertising career began in the most cliché way possible – working in the mailroom. Since then, he’s created noteworthy campaigns for brands including Volkswagen, Domino’s Pizza, Kraft, JCPenney, Samsung, and more. Besides raising a family and touring the country in a rock band, Babcock has held creative positions at EURO RSCG, Struck, Crispin Porter + Bogusky, EVB and now VaynerMedia where he functions as the digital shop's first chief creative officer. He’s been featured in industry lists including Forbes’ “30 Most Creative People in Social Media” and XYZ’s “Top 25 Young Creative Professionals.”
Jeremy is a 20-year marketer of Fortune 500 brands, an antagonist of mediocrity, an irritating pebble in the shoe of the contented. He is the creative canary that flies into corporate caves and tries something impossible. His campaigns range from the provocative to the poignant, from the low profile to the highly visible, from the strategic to the strange--all with an ever-watchful eye on the underlying creative purpose. His concepts have captured worldwide media attention, ignited social media discussion, snagged an invite to the White House and generated millions of dollars in cold hard cash.
Lisa Baird is chief marketing officer of the United States Olympic Committee. As the CMO, Lisa directs the sales and marketing division and oversees sponsorship and licensing, media, and events. She created the “Team USA” brand – that in 2016 achieved a top twenty-five ranking in digital engagement among all U.S. sports franchises. She has held senior positions at the NFL, IBM, GM, Bristol-Meyers Squibb, Johnson & Johnson and Procter & Gamble.
Sarah was born in London, grew up in Sydney and Melbourne and has lived in New York City since before the flat white. She has worked on three continents across major global accounts. As well as having judged at all the industry’s top shows, tutored advertising schools and contributed to a book about Advertising’s Top Women, she's picked up numerous awards along the way.
Lori is responsible for counseling many of Ketchum's largest clients on content-forward media strategy and providing senior-level guidance for the development and management of highly visual content for brand and corporate storytelling. Prior to joining Ketchum in 2014, Lori spent 28 years as a television producer at ABC, NBC, CBS and in syndicated TV. She has produced compelling stories in every television daypart- including 60 Minutes, the CBS Evening News, Good Morning America, the Today show, Dateline, Nightline and the KATIE show. She is the recipient of a duPont and Emmy awards for her work.
Shujan Bertrand is the founder and CEO of Aplat Inc. Totes sustainably made in San Francisco. Bertrand is an award-winning industrial designer with 18 years of design experience. She has impacted brands around the globe, translating user insights into new product and business opportunities. Bertrand's is known for soft goods design, future concept design, product dev, research and strategy. Shujan designed/directed for companies such as, Astro Studios, IDEO, Incase, Steelcase, Nike, Samsung and LG Electronics. She worked internationally in Paris, Milan and Seoul. She has served on the design jury panel for the IDEA Awards and the Cannes Lion Awards.
Andy Bird is Chief Creative Officer for the New York flagship office of Publicis Worldwide, North America. Andy joined the Publicis Worldwide North America leadership team in 2015, after three years as Executive Creative Director of Publicis London. Prior to joining Publicis, Bird was Creative Director at Ogilvy&Mather where he oversaw accounts including Europcar, and MTV. He spent the majority of his career at Bartle Bogle Hegarty, where he became one of the company’s youngest ever board members.7. Over his career, Bird has won many high profile creative awards on the global stage, including Cannes Lions and D&AD pencils.
Duncan Bird is an innovative creative leader & thinker with an abundance of brand partnerships, product-development, advertising and multi-platform digital experience. Voted 'one of the top ten people in advertising' and the 'Marketing A list'. In his tenure at some of the world’s leading advertising agencies - including Abbott Mead Vickers, BBDO, Leagas Delaney, Bartle Bogle Hegarty (BBH) and Soul (as founder) and Anomaly- Duncan has worked with global brands such as The Guardian, BBC, Coca-Cola, Unilever, Proctor & Gamble, T Mobile, Levi’s, Nike, Sephora, Pernod Ricard to name but a few...
Devin Brook is the Managing Partner of Brand New School and oversees both of its studios’ productions, business development and client relations. He began his career in advertising after graduating from UCLA with a dual-degree in History and Microbiology, Immunology and Molecular Genetics. He soon discovered an affinity for production and design and joined Brand New School, adding his invaluable perspective and a sharp focus. Devin remains a lifelong student and teacher, lecturing at the Columbia Business School, Citibank and the NYU/Wharton/MIT Media and Entertainment Conference. Devin is presently a member of the AICP National Digital Board.
Ashley is an industry leader on digital and social business strategy and the future of content. As Spredfast's head of communications, he is responsible for telling the story of Spredfast’s best-in-class products. Prior to joining Spredfast, Ashley was the group director of digital communications and social media at Coca-Cola. Before Coca-Cola, he managed international and public relations for Microsoft’s Windows product, and worked for national public relations agencies in Washington, D.C. and New York City. He was named both an Advertising Age and PR Week “40 Under 40” in 2013. He lives in Austin, Texas with his husband David.
Christine grew up in Denver in the heyday of the 80's, where her love of commercials and singing led her to a career in advertising. She's achieved degrees in Advertising, English, Musical Theater, and is a Miami Ad School alum. Christine was recently featured as one of the "30 Most Creative Women in Advertising." Over the course of her career, she has lived in Boston, Miami, Amsterdam, London, NYC and Los Angeles working with BBDO, TBWA Chiat/Day, Deutsch LA and Omelet. Christine has been recognized for her work on global campaigns for FedEx, Visa, Pepsi, Volkswagen, HBO, AT&T and Pokémon.
Jessica is responsible for Vimeo’s global communications strategy, including internal and external strategic communications, media relations and publicity. Additionally, Jessica was recently appointed head of diversity for Vimeo, leading the strategy and programs that reinforce Vimeo’s commitment to diversity & providing an inclusive culture. Before joining Vimeo in 2013, Jessica spent nearly 10 years on the agency side at Text100, a global tech public relations firm, where she worked with clients including MTV, Bravo, Shazam, CNN, The Weather Company and KAYAK overseeing the planning and execution of integrated PR campaigns.
Monica Chun oversees the day-to-day operations of PMK•BNC’s Brand Marketing and Communications division and is responsible for the ideation, development, and execution of integrated marketing and PR campaigns for a wide range of clients. Monica is a strategic marketing professional with over 18 years of agency experience in brand innovation & launch strategy, sponsorships & promotions, strategic brand partnerships, influencer marketing, entertainment outreach, product integration, social media, experiential marketing, branded content and content procurement. Monica has a proven track record of success creating award-winning, integrated marketing programs that drive innovation for various Fortune 500 brands over the years, including Samsung Mobile, Sony PlayStation, Skechers, Nintendo, Gatorade, Jordan Brand and many more. She also has extensive experience launching a number of iconic products across multiple categories and around key cultural moments (i.e. Sundance, Super Bowl, NBA All Star, Oscars, SXSW, etc.). Most recently, Monica negotiated Samsung’s strategic partnerships with “Zoolander 2” and “The Hunger Games: Mockingjay, Part I” and “Part II,” as well as developed and executed Samsung’s experiential strategy and cultural activations at various music festivals.
In a career that’s spanned just over a decade, Ian has laid a foundation for lasting change in an industry that’s constantly—and often frantically—in flux. Since joining Weber Shandwick in 2011, he has produced compelling video for clients including Bank of America, Verizon, Ocean Spray and other leading global brands. Ian is a driving force in Weber Shandwick’s transformation from a public relations firm to an engagement agency. He has been instrumental in the creation, launch, and execution of both Mediaco and GoLive, Weber Shandwick’s forward-charging brand broadcast platforms. With Mediaco and GoLive, the kind of content and production values you would see in major broadcasts are now being brought to brands. At a transformative time in the public relations industry, Ian has focused his energy on helping clients break through the clutter and, in the process, has helped the firm develop strategies for clients to better tell their stories on an ever-increasing scale.
Kathy joined H&R Block in 2006, serving as CMO since 2013. Responsibilities include brand/marketing initiatives, consumer segmentation, advertising, promotions, PR, cause marketing, communications, and development of tax strategies/brand launches. Before Block, Kathy led Marketing at Lee Jeans for 15 years. In addition to launching the Buddy Lee campaign, she co-founded Lee National Denim Day, a cause marketing program, raising more than $65 million for breast cancer research. Kathy is an Ad Council board member, holds a BS in Business Administration degree from Kansas State University and an MBA from Arizona State University.
Emily joined the Keds team in 2015 as chief marketing officer of the iconic footwear brand. She is responsible for driving the strategic development and execution of Keds’ global marketing initiatives. Emily was been recognized on the Adweek 50 List and as a “CMO Rising Star” at the 2015 CMO Awards for her marketing leadership. Prior to joining Keds, Emily led the e-commerce and omni-channel marketing teams at Rebecca Minkoff. Additionally, Emily’s career history includes over ten years of experience at worldwide agencies (Ogilvy, Digitas and Arnold) as well as roles with the Estee Lauder Co. and Unilever.
Matt Creamer is a Group Creative Director at KBS. He's oversees integrated campaigns and content-creation efforts for a number of clients, across every channel imaginable. He came to the agency world after a decade as a journalist. Publications he's written and edited for include Fast Company, The Atlantic, Ad Age, PRWeek, the New York Daily News, and The New York Observer.
Andreas oversees Grey’s creative department. He previously served as President of the McCann Global Creative Leadership Council and CCO at Commonwealth/McCann and as Vice Chairman, ECD and later Deputy CCO for Global Brands at McCann New York. He founded DDB in Sweden and the Nordics in 2004 which the Gunn Report ranked as the best creative agency in the region and best digital and interactive agency in the world while under his creative leadership. Named to Advertising Age’s "Creativity 50" list, Andreas has created groundbreaking integrated campaigns for clients including McDonald's, General Mills, Volkswagen, Diesel Jeans, Coca-Cola, Chevrolet and Skoda.
Jen Dennis is Executive Producer of Branded Content and VR at RSA Films where she has led groundbreaking VR projects such as The Martian VR Experience, winner of a Cannes Digital Craft Silver Lion and AICP honor in VR. She also executive produced Nike’s first-ever scripted YouTube series, the viral blockbuster “Margot vs Lily,” via Wieden + Kennedy which won a Cannes Gold Entertainment Lion. Jen’s prior experience includes a prolific 15-year freelance career with many years at Wieden + Kennedy, producing all the Asia-Pac Nike business and eventually Nike Global work through the Portland office.
Casey DePalma is Director on the Unilever Media team handling digital engagement and public relations. She oversees the strategic development and execution of PR and social content strategies for Unilever's men's, foods and refreshment brands including Axe, Dove Men+Care, Magnum Ice Cream, Hellmann's, and Degree among others. Casey has been a driving force behind the strategy to introduce and build Unilever brands as more than just utilitarian products, but rather as lifestyle brands connected to passion points like fashion, music and comedy, sparking passionate conversations and recommendations online and offline. Casey received a Master of Arts degree in Integrated Marketing Communications from Emerson College and a BS in Marketing from Boston College. She lives in New Jersey with her husband and two children.
Geoffrey is an award-winning C-level executive and creative entrepreneur whose broad industry exposure keeps him at the forefront of the today’s rapidly changing entertainment and media landscape. He's built and led a variety of multi-million-dollar branding initiatives and businesses through strong executive leadership, creative insight, deep Hollywood relationships, and a global perspective. Geoffrey has served as CMO of PlayMG, President of Dumbdumb Entetainment, CEO of Red Bull’s Creative and Media Agency, Creative Executive at Sony Picture Entertainment and Warner Bros. Television, Senior Executive at the Leo Burnett Company.
Tara DeVeaux is an award-winning marketer with two decades of experience in entertainment and brand marketing. She started her career at Y&R and DMB&B. In 1999 Tara she moved to the Oxygen television network rising to become Vice President of Interactive Promotions. In 2004, when mobile marketing was in it’s infancy, Tara moved to an interactive start up, pioneering wireless marketing campaigns for Vibe and Spin Magazine and The Grammy’s®. She returned to advertising in 2005, first at SpikeDDB and then BBDO NY, where she led integrated campaigns for HBO and PepsiCo – that won over 200 creative awards.
Responsible for maximizing Golin’s signature g4 model to deliver Golin’s ambition: brave, relevant work worthy of awe and action. With 20 years’ experience delivering creative campaigns for clients including Clif Bar, Humana, Unilever and Mattel among others, Caroline brings together four specialties – explorers, creators, connectors and catalysts – as one seamless function combining unique strengths from each group to produce brilliant, award-winning work. Caroline also leads innovation at Golin producing best-in-class product offerings that drive towards the most relevant work: The Bridge, Bright Collective, Relevance Roadmap and Relevance Fingerprint.
Scott Donaton is an award-winning content strategist & producer who connects brands to the power of storytelling & entertainment through the creation of original content across platforms, including TV, digital video, music and film. As Chief Content Officer at DigitasLBi, he leads a global practice that develops content for brands such as American Express, Whirlpool, Hewlett Packard Enterprise and Taco Bell. Donaton is the author "Madison & Vine," a book widely credited with helping to define and fuel the branded-content revolution.
Aaron Duffy is the co-founder/creative lead at SpecialGuest, an art and communication company. Coming from 10 years as a director, Aaron has based his career on closing the gap between commercial art and fine art through conceptual thinking and visual experimentation. SpecialGuest draws from that experience to bring creative communication directly to brands and organizations. His work has been inducted into the MoMA’s Archive for the Art and Technique of the American Commercial and received an MTVMoonman as the co-doirector of OKGO's Writings on the wall. Aaron is an avid crocheter and lives in Brooklyn with his pet turtle.
Elden oversees operations across print, digital, social, events, branded content, influencers (Socialyte), and original programming. Previously the CRO/Head of Entertainment at Media General, Elden oversaw its digital/content development, helped acquire digital companies--Federated Media, HYFN, BiteSize TV--to build out its divisions, including development of Hollywood Today Live daily on FOX. Prior, Elden was EVP of the digital studio at United Entertainment Group, co-founded by UTA. He merged talent with brands and platforms to develop content, programming, and branded entertainment. Prior, was SVP of Digital/Entertainment at Alloy Media, building brands like GOSSIP GIRL and VAMPIRE DIARIES from print to digital and beyond.
Marilyn Fancher, Chief Creative Officer of true brand story, is an experienced strategist and director of high-profile brand positioning and strategic communications platforms for clients around the world. From 1995-2016, Ms. Fancher served as Chief Creative Officer of APCO Worldwide, a global strategic communications and public affairs agency. Ms. Fancher is an expert storyteller, film producer, and author of compelling brand narratives. She leads campaigns on behalf of Fortune 500 companies, associations, foundations, non-profits and governments. Ms. Fancher has won more than 200 awards for writing, directing, and leading innovative campaigns.
Beginning her career in Los Angeles at Grey Advertising and then CAA, Zoë's now 20+ years in film, television and media partnerships have allowed her to develop unique marketing solutions for brands and companies seeking a voice in entertainment. In 2006 Zoë joined the Condé Nast Media Group, the corporate ad sales and integrated marketing division. Zoë left CNMG to be an agent at William Morris Endeavor. Zoë then joined Relativity Media where she created and managed the studio’s largest integrated marketing deals. Now at The Weinstein Company, Zoë oversees all film, television and event sponsorships and promotional campaigns.
Lori Feldman has worked in many areas of the music industry, including radio promotion, music licensing, and brand partnerships. Her expertise is finding alternative methods of marketing music, and creating opportunities which further develop artist’s careers, through activations, television and brand partnerships. She joined WBR in 1995 as VP of Music Video Marketing. In her current role, EVP Strategic Marketing, Feldman and her team create brand partnerships and licensing opportunities for WBR artists including Michael Bublé, Green Day, and Andra Day. She recently spearheaded brand partnerships and synch campaigns with Coke, Citibank, Chrysler, Delta Airlines, Gap, Pepsi and more.
Nicole Flammia spent the majority of her 18 years in the music business in an Executive Producer role, representing directors who specialize in music video and content creation. Flammia oversaw award-winning music videos for Taylor Swift, Florida Georgia Line, Tim McGraw and more. In 2014, she joined Big Machine, named one of Fast Company’s “Most Innovative Companies of 2016”. In her new role, Flammia manages all aspects of photo and video production for their 30+ artists. In 2016, the Big Machine creative team won three ADDYs, eight Davey Awards and are nominated for two Emmys in the 2017 Arts category.
Mara Frankel serves as Creative Director, Brand Partnerships for Atlantic Records. In her current role, she generates third-party revenue for both artists and label through strategic partnerships and licensing deals with brands and advertising agencies. She designs all marketing pitches, creative materials, and overall aesthetic for the department. She holds a degree from NYU Steinhardt Music Business and serves as producer for Brooklyn Theatre Club, a developing immersive theatre company.
Kelly Fredrickson is responsible for Creative, Advertising & Agency Management, including the Bank of America's internal advertising agency, ECS. She has spent her career supporting the creative process of generating and delivering ideas that move people. Kelly has worked with award-winning creative leaders across a number of agencies (Hill Holliday, Modernista!, Heater), attracting the best talent and creating space for ideas to flourish for brands like Anheuser-Busch, Cadillac, Dunkin’ Donuts, CVS, Reebok and now client-side at Bank of America. Kelly is a keynote speaker and author of www.myyearofwhittling.com where she documents her experiences since earning a Certificate in Positive Psychology.
Bungalow Media + Entertainment was founded by CEO Robert Friedman, a thirty-year veteran of the entertainment business where he developed, produced, and distributed all forms of filmed and experiential content across traditional and digital media platforms. Friedman has held an array of senior executive positions including President of RadicalMedia & Entertainment; President of AOL, Interactive Marketing, TV, & Ad Sales; Co-Chairman of New Line Cinema in charge of Worldwide Theatrical Marketing and Licensing and President of New Line Television, which he launched for the company. Friedman was an original member of the start-up team at MTV.
As Executive Production Director at R/GA, Kat oversees US production and supports the R/GA global network. An Emmy Award winning producer with a copywriting background, she approaches each production challenge with creative solutions. Prior to joining R/GA she spent time at MAL, Google, Victors & Spoils, BBDO, Goodby Silverstein, Butler Shine and Ground Zero. Kat has been recognized by the Emmy’s, Clios, Cannes Lions, One Show, Effie's, D&AD and Women’s Image Network Awards. Clients include The Ad Council, Beats by Dre, Samsung, Jet.com, E*Trade, Apple, Google, ESPN, Nike, Priceline, Sprint, Mars, Comcast, Toyota, Kohl’s, MINI, Columbia Sportswear and AT&T.
Gail joined Aflac January, 2016. She's responsible for strategic & operational vision and leadership of Aflac’s marketing and product development efforts for U.S. operations. Gail possesses two decades of leadership experience in marketing, product management, and strategic analytics. Recently serving as EVP and CMO of Knowledge Universe. Gail previously held various marketing-related leadership positions with Hewlett Packard, Western Union, Standard Chartered Bank, Sears Holdings and General Electric. She co-founded and serves on the board of directors of Bankers Lab Inc., and is strategic advisor to analytic start-up, Bridge i2i. Gail holds a Bachelor of Arts degree from Western Illinois University.
Seasoned crisis and reputation management counselor to Fortune 500 and rapidly growing, high-visibility brands. Respected global communications agency executive team member, responsible for the retention, growth and profitability of H+K’s top 50 global accounts. Passionate about client service excellence who has built a high-performing agency function proven to maintain stable and growing client relationships, improve financial performance and encourage the retention of senior agency talent.
Chris Garbutt is the Chief Creative Officer of TBWA\Chiat\Day New York and TBWA's Global Creative President. Chris oversees the creative direction for the New York client portfolio as well as the network's global clients including Nissan, McDonald's, adidas and Pernod-Ricard. Chris started his career at TBWA\Hunt\Lascaris in his native South Africa before moving to TBWA\Paris to become its Executive Creative Director. As ECD, he produced some of the agency’s most celebrated work for Nissan, Absolut, PlayStation and Pedigree. Prior to returning to TBWA, Chris was the Chief Creative Officer of Ogilvy Paris where he created award-winning campaigns for IBM, Coca-Cola, Perrier, Louis Vuitton and Google. Chris has won nearly 100 Cannes Lions in his career, including three Grand Prix awards, as well as top honors in The One Show, D&AD, Webbys, Clios and Art Director’s Club awards. He's not a bad surfer either
Christine Gignac is a Group Creative Director at Anomaly, where she has led work on several iconic brands including Google, Youtube and as of 2015, Budweiser's global and US business. Prior to Anomaly, Christine worked with a diverse group of agencies, including Mother, Wieden+Kennedy and Partners & Spade. Her work has been recognized by every major advertising award show, spanning categories from experiential to design to film. In 2014, she was named one of the 36 most creative women in advertising by Business Insider. She has been a visiting instructor at Pratt Institute since 2012.
Andy is responsible for pushing one of the world’s most storied corporations to restlessly reinvent its world-famous brand. One of Advertising Age’s “Creativity 50” for 2014. He has overseen a diverse slate of projects, including Emmy-nominated campaigns such as “Childlike Imagination”, which envisioned GE through the eyes of a child. He has been behind some the innovative creative ideas like GE Podcast Theater “The Message." Winning awards ranging from Cannes Lions, One Show, D&AD and Effies. He also serves on the board of E•A•T – end allergies together, which is committed to finding a cure for food allergies.
Lucia joined Droga in September 2016 after her tenure as Head of Integrated Production at 360i. At 360i, she was responsible for restructuring the integrated production practice, revamping operations with an eye to nimble, adaptive staffing models and being a part of award-winning work for Canon and the Reeve Foundation, among others. Before 360i, she held production management roles at VICE and Psyop. Lucia got her start in production as a Production Manager for the Opening and Closing Ceremonies for the Olympics in Atlanta. Her introduction to the advertising world came by way of JWT.
Gailanne Grosso’s philosophy has guided her work in all aspects of marketing communications. As a film and creative director, she has found success by seeking to understand the real relationship a person has with a product, issue or experience and then crafting messages that are provocative, meaningful and engaging. Gailanne has created award winning advertising campaigns for suchclients as Kaiser Permanente, Pfizer, Novartis, J&J, NYU Langone, Blue Cross, AHA, The Red Cross, Duke University, Columbia University, Tide, Pampers, Clearasil, Crest, Tide, Pampers, Walmart, PetSmart among many. Grosso holds a BA from McGill University and MA in English and is ABD for the PhD in English from Stonybrook, N.Y.
As the Head of Consumer Packaged Goods, Kristina’s team partners with CPG companies to design solutions that solve their business challenges. She builds brands digitally across all screens utilizing Google’s search, display, video, social, mobile and programmatic offering. Kristina has been at the forefront of online live streaming brokering the deal between YouTube, VEVO and American Express to create the award winning Unstaged music series. Launched in 2010 and in its 14th installment, Unstaged brings together breakthrough artists playing at landmark venues directed by influential filmmakers using digital and social media to connect the online audience to the live shows in unexpected ways. Kristina joined Google in 2006 when they launched the Google Audio platform. She facilitated in the development of bringing efficiency and accountability to offline media, building the foundation of what is now programmatic radio. Google Audio was a natural fit because she started her career in radio spending over eight years in national and local advertising sales for Clear Channel Communications. Prior to joining the Consumer Packaged Goods team she spent six years working with Financial Services marketers and two years working in the Automotive vertical educating Parts and Services companies on the power of online marketing. A graduate of Syracuse University, Kristina has a B.A. in both Political Science and Broadcast Journalism. She is an active member of the Interactive Advertising Bureau (IAB) sitting on the founding commission for Digital Media Sales Certification. Her team has received multiple Effie and Webby Awards. Kristina is President of the Executive Board for the Newhouse 44, the heart of the Newhouse Alumni Network and a mentor for the Newhouse School’s Center for Digital Media Entrepreneurship. A member of Next Gen Angels NYC she has her own consulting company that advises and invests in startups. She enjoys traveling, skiing, yoga and good food accompanied with great wine! You can follow her on twitter @thahn814
Matt Haynes has spent a majority of his career crafting integrated digital marketing strategies for some of the world’s largest brands including Microsoft, Chevron, Volvo and iShares (BlackRock). In his current role, he leads WE’s North America digital team and provides senior-level counsel, digital strategy, thought leadership and oversees the design, content and social media teams. Prior to joining WE in 2012, Matt served as the director of social media strategy at Banyan Branch. In addition, he also launched the agency’s paid social advertising practice. Previously, he was media director and west coast social media lead for MEC (Group M).
Peter Horst brings 28 years of marketing leadership across consumer and business products, services, technology. As CMO Hershey, Peter was responsible for global brand management, innovation, design, snacking strategy, and the global retail and licensing businesses. Previously, Peter served as SVP, Brand Marketing, at Capital One, leading the teams that supported all of the company’s lines of business. Before joining Capital one in 2003, Peter held marketing leadership roles at Ameritrade, US WEST, and General Mills. Peter was named a Global Top 50 Most Influential CMO by Forbes in 2015 and awarded the CMO Club’s Marketing Innovators award in 2016.
Tom oversees and helps create work for clients across our portfolio. Prior to FleishmanHillard, Tom was executive vice president/executive creative director for Rodgers Townsend/DDB for nearly 14 years. In addition, he held similar positions at GSD&M/Austin, DMB&B/St. Louis and Tracy-Locke/Dallas and Denver. A graduate of Art Center College of Design/Pasadena, Tom has won numerous industry awards including One Show, Communications Arts, Cannes, New York Art Directors Club and Archive among others. He has also judged many award shows including the prestigious CA Advertising Annual and has been a frequent media critic on various advertising topics.
DAWN HUDSON is responsible for building the fan base of the NFL and growing the NFL brand. This includes responsibility for strategy, advertising, promotions, entertainment marketing, cause-related marketing, customer relationship marketing, and supporting NFL Clubs. She also oversees marketing for the NFL Network, and planning and execution for all NFL Events, including Super Bowl and Draft. She joined the NFL in September 2014. Previously she was Vice-Chairman of the Parthenon Group, a global boutique consulting firm. Prior to Parthenon, she spent 11 years at PepsiCo. She was the Global CMO of Frito-Lay, then CMO of Pepsi-Cola North America, then became President and the CEO of Pepsi-Cola North America. While running the 5.5 billion dollar division, she also ran the consolidated food service U.S. operations of PepsiCo. While at PepsiCo, she was twice named to Fortune magazine’s “50 Most Powerful Women in Business,” and “Advertising Woman of the Year” by Advertising Women of New York.
Teressa Iezzi is Director of PR & Publishing at Wieden+Kennedy New York, spearheading earned media and content efforts for the agency and its brand partners. Previously, Teressa was a senior editor at Fast Company and founding editor of Fast Company’s Co.Create, a popular digital outlet covering the business, entertainment, tech and marketing worlds. Prior to that, Teressa was editor of Ad Age’s Creativity, and helped shape that product into the industry’s leading arbiter of advertising creativity. She is the author of The Idea Writers: Copywriting in a New Media and Marketing Era, about the evolution of brand creativity.
Alexander Jutkowitz, CEO and founder of Group SJR, is shaping the marketing reality of the future. WPP’s acquisition of SJR in 2013 set the standard for a new breed of agency – a full-service digital consultancy, optimized for an always-on media landscape. Jutkowitz’s creation of high-quality “middleweight” content has propelled SJR to be one of the fastest growing companies within the WPP Group. As CEO of Colloquial, a content marketing firm created with the J. Walter Thompson Company, Jutkowitz is bringing first-class brand publishing to global markets including Australia, Brazil and the U.K. With his latest venture, Truffle Pig, he oversees the development of a next-generation, mobile-first marketing agency with Snapchat and the Daily Mail. Jutkowitz is vice-chairman and chief global strategist at WPP subsidiary H+K Strategies, on the board of directors of The Ad Council and a member of the board of trustees at Claremont Graduate University.
With nearly 20 years of experience, Lewis Kay most recently was building and overseeing PMK•BNC’s Entertainment Division While at PMK•BNC, he oversaw Talent, Television, Special Events, Film, Music, Lifestyle and Personal Brand Management Departments A strategic thinker with proven ability to execute multi-platform PR campaigns & understand the needs of both talent and brands accessing entertainment/pop culture media. Outside of his talent clients, Kay has led numerous high profile PR campaigns including the Primetime Emmys Awards, Grantland.com and the launch of Jimmy Kimmel Live! (and has worked on the show for the 13 year duration). Additionally, Kay has been the long-time personal publicist to dozens of respected talent including Jimmy Kimmel, Amy Poehler, Louis C.K., Jack Black, Tracy Morgan, Will Arnett, Sarah Silverman, Bill Simmons and many others.
Creative problem-solver and communications business leader. I am responsible for the strategic vision, growth and integration of creative, content and editorial services including paid media across the global Porter Novelli network.
Quinn is currently the Senior Brand Director for Heineken in the US where he gets to blend his two passions together, brand building and a great pint of brew. He joined Heineken USA in 2013 as the Brand Director on Newcastle Brown Ale where he was named an Adweek Brand Genius and one of Ad Age’s Creativity 50 for his role on the “No Bollocks” campaign. Prior to Heineken, Quinn worked at PepsiCo and General Mills in Brand Management and Shopper Marketing leadership functions. Quinn spent several years in the advertising industry prior to making the move to the client side. Quinn received his BA from Gettysburg College in Political Science and Spanish and his MBA from the University of Michigan Ross School of Business in Marketing and Strategy. When not selling or drinking beer, Quinn can be found teaching his two daughters to yell “Go Blue” during Michigan athletic events, and occasionally running a marathon for no apparent reason.
Since joining ESPN Films in 2014, Gentry Kirby has produced documentaries for the Emmy Award-winning series 30 For 30 including Fantastic Lies, Of Miracles and Men and The U: Part 2. Kirby co-created Disney’s XD Becoming series as well as producing two of its episodes on Lebron James and Henrik Lundqvist. In April 2016, Kirby directed the This Magic Moment 30 for 30, which was the gala premiere at the 2016 Tribeca/ESPN Sports Film Festival.
As Group Director of Communications Strategy at 'creative media agency' Noble People, Will leads innovative media solutions for a diverse client list that includes PayPal, Harry's, Honest Tea and Venmo. During his first two years at the company, Noble People brought on a number of new clients, more than doubled in size and took home top honors for an agency of their size at AdAge’s Small Agency Awards. In previous communications strategy roles at Droga5 and Wieden + Kennedy NY, Will contributed to impactful campaigns for Nike’s Jordan Brand, Prudential, Newcastle, Honey Maid and Heineken.
Executive Creative Director of Olson Engage, overseer of the creative mission and process for one of the industry's most innovative agencies.
Senior creative executive overseeing a team of highly talented - and specialized individuals - in the pharma, medical device, and life sciences space. We drive change for brands that shape our world and positively impact the human experience.
Sam Luchini has been creating innovative projects in the advertising industry for more than 12 years. He co-directed the Dreams of Dalí, a virtual-reality experience for the Dalí Museum; the “Dream On” campaign for Adobe, also directed by Luchini and produced in-house, which aired during the 2015 Oscars and the Mad Men grand finale, was nominated for an Emmy and a Gold Cannes Lion; and the “DORITOS Rainbows”, which earned over a billion PR impressions and tweets from the likes of Miley Cyrus while raising over $180,000 for the It Gets Better Project. On his free time he loves snowboarding.
With 18 years of experience in PR, brand marketing and public affairs, Abby has helped lead Virgin America's brand communications since the launch of the company in 2007. Abby served as a Managing Director at Mercury Public Affairs, where she led the agency's digital media practice. Prior to Virgin America, Abby served as the Special Assistant for Executive Communications for Governor Arnold Schwarzenegger, Director of Advocacy Communications at the University of California and as a staffer for U.S. Senator Dianne Feinstein. Abby earned her BA from UC Davis and a Master's degree from the London School of Economics.
Awarded as Grand Brand Genius by Adweek and as International Marketer of the Year in 2013 (M&M Global), Fernando led the charge in the groundbreaking "Dove Real Beauty Sketches" campaign. Now at BK, Fernando is infusing the brand with purpose, modernizing its design, and landing some iconic campaigns like Proud Whopper, Whopper Sign and McWhopper, which again hit a nerve with the audience creating lots of talkability and brand love. With 70+ Cannes Lions (3 GPs), 11 Yellow D&AD Pencils, Fernando believes that brands with purpose can achieve long term advantage and deliver stronger business results.
Ruari Mahon is Global Head of Public Relations & Communications at Nudie Jeans, a Swedish contemporary denim brand. In this leadership position, Ruari directs a global team, overseeing PR, brand management, partnerships, creative marketing and content creation. Ruari is also the founder of creative communications consultancy, Loughlin Joseph. Ruari is passionate about sustainability and education, and has spoken at a number of distinguished universities including FIT, FIDM, BF+DA, MFI, and Lincoln, New Zealand. Northern Ireland born, Ruari spent eight years living in England, and is now based in Brooklyn.
Todd Makurath is Co-Founder and CEO of Bullitt, a filmmakers collective and creative studio situated at the nexus of entertainment and advertising. Founded by creators for creators, Bullitt has curated a roster of exceptional directors and writers expert in the creation of brand-integrated entertainment and advertising content. With the conviction that storytelling is the most powerful form of messaging, their work utilizes whatever technology is necessary to target a market - or create one - and break down the barriers that stand between an advertiser and their desired audience.
As Executive Creative Director in Los Angeles, Matt leads the company’s commitment to experimentation, partnerships and innovation. During his tenure at 72andSunny, Matt has worked with a diverse list of brands, including KSWISS, Activision, Target and Google. In his spare time, Matt also serves as ECD of HECHO EN 72, 72andSunny’s in-house studio and bespoke production unit, where he fosters an environment of living in permanent beta. In his extra spare time, he’s been known to start various street art and guerrilla performance art projects. But you’ll have to ask him about those.
Named one of the "Thirty Most Creative People In Advertising 2015" by BUSINESS INSIDER, Jason's work has been included in AdAge's “Top Work of The Past 20 Years," and earned CREATIVITY's “Top Interactive Idea of The Year" and "Top Campaign of the Year." Recently, Jason was named the Global Executive Creative Director at Huge where he oversees integrated creative across multiple disciplines and offices. Previously, he led the creative department of Havas New York to their best year at Cannes,Clios and The One Show. Jason has also held leadership roles at BBDO, Co:Collective Saatchi & Saatchi, Anomaly and McKinney.
Berta De Pablos-Barbier is VP Marketing Mars Chocolate North America. In Berta’s role she oversees brand management and integrated marketing strategy for a multi-billion dollar portfolio of iconic global brands that include M&M’S®, SNICKERS®, MILKY WAY®, TWIX®, 3MUSKETEERS®, and DOVE®. Prior to this role, Berta spent the last seven years based in France working in the fashion industry first as VP, Global Marketing and Communications for Boucheron and then joining Lacoste. During her time as Lacoste Chief Marketing Officer, the brand was awarded a Cannes Lion International Festival of Creativity Silver Lion for the “Life is a Beautiful Sport” campaign.
Susan Parker has spent her 17-year career working with global and want-to-be-global brands at organizations such as Young & Rubicam, J. Walter Thompson and Adobe. In 2012, Susan joined W2O Group, a network of marketing, digital, analytics and communications firms, where she now leads the San Francisco creative dept. She has engaged diverse audiences for brands as varied as software, soft drinks and medical stents. Susan holds an Advertising degree from UT Austin and is a proud alum of the Creative Circus. She comes up with her best ideas while swimming, without a wetsuit, in the San Francisco Bay.
Jared Pearlman is the head of the branded content division of United Entertainment Group - an entertainment, sports & lifestyle marketing agency – where he has produced work for Starbucks, JCPenney, Michaels, Unilever brands, and TD Ameritrade. His roots are in entertainment – having held multiple posts in production, development & scripting for television shows & networks. Previous to joining UEG, Pearlman served as a creative producer and ACD for the agencies Big Fuel, and J3, where he lead branded content campaigns for GM brands, Starwood Hotels, and Johnson & Johnson brands. Throughout his career, he has won numerous awards.
Anush Prabhu joined MediaCom USA as CSO in 2016, with a mission of delivering insight-driven and idea-led go-to-market solutions for our clients. Anush believes the most impactful media solutions are born at the intersection of data, creativity and technology and has a passion for creating game-changing systems for brands that give them an unfair advantage in the marketplace. A result-obsessed innovator, Anush was the only one to be named by Adweek as both a Media All Star and a Young Influential in 2015. Prior to joining MediaCom, he spent his career in creatively-led agencies such as JWT, mcgarrybowen and Deutsch.
Jon Resnik has been inspiring teams to produce narrative-driven ideas for 25+ years. His career began in independent film as a writer, producer and director. He produced David O. Russell’s first feature, “Spanking the Monkey” before making the move to advertising. Prior to joining Taylor, Jon held senior creative positions at Big Fuel, Dachis Group and Schematic, delivering creative excellence for some of the country's biggest brands, including T-Mobile, Burger King, Gatorade, Aflac, Oakley, Best Buy and Bridgestone.
As Executive Creative Director, Ladon applies 20 years of experience in creative communications to the integrated brand work he and his teams deliver. Through Burson-Marsteller’s integrated approach model and cross-practice collaboration, Ladon has produced breakthrough work for brands including Intel, Bank of America, Ford Motor Company, Microsoft, Telefónica and Qualcomm amongst others. Having a background in fine art and being an accomplished adventure and lifestyle photographer, Ladon is behind the camera shooting the advertising as often as he is on set providing direction; having produced over 75 spots, dozens of video pieces and shot or directed hundreds of photo shoots.
Tiffany Rolfe is a partner and Chief Creative Officer at co:collective, leading their content strategy and brand publishing practice, The Pub. The Pub clients include YouTube, Puma, Pepsi, MoMA, E!, Wateraid, IBM, and the ACLU. The Pub created the successful global campaign for YouTube showcasing today’s new kind of stars, YouTubers such as Michelle Phan, Bethany Mota, Tyler Oakley, Lily Singh, Hank & John Green and Dude Perfect and their powerful communities. Prior to co:collective she was Executive Creative Director/VP at Crispin Porter +Bogusky. During her ten years there, the agency became one of the most awarded of the decade.
Daniel Rosenberg co-founded Piro, an original and branded entertainment agency and production company where he works with brands to create best-of-class, story-driven projects in various media. Recent projects include the series Farmed and Dangerous (Hulu) and Odd Mom Out (Bravo). Rosenberg produced Inside Man (Denzel Washington), Righteous Kill (De Niro and Pacino) and Novocaine (Steve Martin) and has developed and written pilots for NBC, ABC, FOX and CW. He was also a studio executive at Revolution (Maid in Manhattan, Mona Lisa Smile). Rosenberg co-authored “Closing the Deal” and served on the board of BAFTA. He began his career at ICM.
Lisa is a creative instigator and a hands-on force behind many successful brand journeys. She has developed award-winning campaigns for major consumer brands and launched every shaving innovation for Gillette from Sensor to Fusion ProGlide, helped M&M’s put the color purple in the bag and oversaw Ford's cause marketing program, Warriors in Pink. At Allison+Partners, Lisa serves as the agency’s chief creative officer and co-chair of the Consumer Marketing Practice, providing creative leadership to all areas of the organization globally. Previously, Lisa was President, North America of Havas PR, and Senior Partner and Managing Director at Porter Novelli.
Jon Ruby is an SVP, Creative Director at MullenLowe. He returned to Boston for a second tour of duty after spending thirteen years in Toronto, New York and, you guessed it, Boston. While working at agencies like Publicis NY and BBDO Toronto, he built global brands such as M&M’s, PepsiCo, Heineken, Starbucks, Gillette and Alka-Seltzer. At MullenLowe, Jon has produced Cannes and One Show awarded work for Google, Airbnb, American Greetings and National Geographic. In his spare time, he dedicates every single moment to writing perfectly-crafted bios.
Dan Sanborn began his career as a communications aide in the Massachusetts State Legislature and spent years in public affairs and on the political campaign circuit, serving as a Communications Director and integrated communications consultant. He now serves as the Senior Vice President of Culture & Partnerships for Diageo, the world’s leading beverage alcohol company. From partnerships with emerging creators, to working with some of today’s hottest talent, to innovative brand collaboration models, Sanborn’s team works on behalf of the brand teams in their continued efforts to build and sustain those iconic brands.
Barry has spent three decades helping organizations find, create and share their stories in ways that matter. He co-leads Joe Smith, PadillaCRT's brand consultancy.
Prior to founding Joe Smith, Barry was a partner with Prophet, a financial advisor with AIG, and a marketing director for the YMCA. He began his career in higher education, first as chief communications officer for a R&D foundation at University of Maryland and later in Virginia’s Community College System.
Barry enjoys hanging with family and friends; any time spent on a bike or boat; places where you feel small; French press coffee; and fountain pens.
Marty Senn oversees the creative team as Carmichael Lynch’s chief creative officer. He joined the agency in 2013 from Goodby, Silverstein & Partners, where he was a creative director on Google, Comcast, and the NBA. Marty previously worked for agencies in the U.S. and abroad, building some of the world’s great brands including Levi’s, Jeep, Virgin Mobile, Time Magazine, Sony and the BBC. His work has been recognized with awards from Cannes, D&AD, the One Show, Communication Arts, and the Art Director’s Club. A native Minnesotan, Marty lives 12 minutes from the office with his wife and their two sons.
Amy is the VP of Social at M Booth, working across practices to help teams develop integrated marketing campaigns that merge PR, social, influencer, content creation, paid and more. She most recently helped launch Made @ M Booth, the firm's revamped content studio. Throughout her career, she has worked on some of the world's largest brands across a number of categories ranging from beauty to booze. Amy is also passionate about social good and is an advisor to several charities, including She’s the First and The Adventure Project.
Joe Sciarrotta joined Ogilvy & Mather in 2000.He was part of the creative team that won the Grand EFFIE for Dove's Campaign for Real Beauty." His work has also won numerous Cannes Lions, One Show Pencils, Clios, Communication Arts, London International Awards, and D&AD Awards. Joe has twice been named to Adweek's Creative All-Star team and was selected to the Crain's "40 under 40" list. He now sits on Ogilvy's Worldwide Creative Council, serves on the Advisory Board of Directors of VCU Brandcenter, and is a member of the Directors' Guild of America.
A true hybrid creative talent, Sasha’s career spans 18+ years of advertising, and brand work. Currently, Sasha is the Executive Creative Director at Iris Worldwide in New York City. She leads the agency's creative department, overseeing fully integrated creative campaigns for clients such as Samsung, Barclaycard, and Fiat Chrysler/Jeep across all media channels. Prior to joining Iris, Sasha held creative posts at McCann NY, VH1, NBC Universal, KBSP, and PYRO. Sasha’s work has been featured in the Cannes Festival, Lürzer’s Archive, Print, CA, Graphis, and Promax/BDA, the Women’s Image Network, Ad Council committee for Creative Excellence, & The NY Festivals.
Pat Shores is the Chief Marketing Officer of Bark & Co, a startup dedicated to making dogs and their people happy, where she leads growth, marketing and PR. Since launching BarkBox, a monthly box of treats and toys, Bark & Co has shipped more than 30 million products and expanded into creating it's own products, experiences and entertainment with BarkShop, BarkLive and BarkPost. Pat spent most of her prior career at American Express in their small business group OPEN and later as a Vice President in Global Advertising and Brand Management. Pat has an MBA and BA from Harvard University.
Samantha Skey is President and CRO of SheKnows Media. Prior to her current role, she served in the same capacity for Recyclebank, where she built the revenue model for their commercial business from the ground up. A frequent presenter and commentator for business and trade media, Samantha's recent speaking events include: Internet Week New York 2014, iMedia Content Summit 2014, ad:tech 2014, 2013 and 2012, Adweek 2013, OMMA 2013, Digiday Publishing Summit 2013, SXSW 2012 and the 2011 Gamification Summit.
Amy Soloway is VP, Marketing & Brand Solutions for WME | IMG where she is responsible for developing bespoke marketing platforms for Fortune 100 brands and expanding the company’s owned and operated properties. Her most notable work includes a partnership between Rolex and the Academy of Motion Pictures Arts & Sciences and Zoolander Returns to the Runway, a live stunt to announce Zoolander 2 during the Valentino Fashion Show in Paris. Amy also supports marketing needs across the Events, Properties, Licensing and Talent divisions including UFC, Miss Universe, Women’s Tennis Association (WTA), Frieze Art Fair, and more.
Jason serves as Executive Creative Director at RPA, where he spearheads all forms of creative for Honda Automotive, North America. Adweek recently picked Jason as one of the Top 30 Creative Directors in the country. While at RPA, Jason has led Honda’s Cannes Gold-winning “Project Drive-In,” an effort to save the American drive-in, as well as the “Matthew’s Day Off” 2012 Super Bowl ad, which was named one of the all-time best Super Bowl spots by the NY Post and Entertainment Weekly. His latest endeavors include the Honda short film “Paper” and establishing the Honda Road Readers program, an app that provides free children’s audiobooks to all Honda drivers. Prior to RPA, Jason was Creative Director at TBWA\Media Arts Lab, where he was the driving force behind Apple’s iconic “Mac vs. PC” campaign in three different countries. It won the Cannes Gold Lion, the Cyber Lion, the Grand Effie, numerous One Show Gold Pencils and was declared “Campaign of the Decade” by Adweek and one of the Top 10 Campaigns of the Century by AdAge. Recently, Jason wrote his first book, Look at Me When I’m Talking to You: Building Brand Attraction in an Age of Brand Aversion and released it in a completely unique way – on Instagram. It was covered by Adweek and several industry publications, and several big brands and top agency folks followed the daily installments.
Four-time Emmy winner and former ABC News Business Correspondent Betsy Stark is Managing Director of Content and Media Strategy at Ogilvy Public Relations. In this leadership role, she oversees the development of original, client-owned content and has produced numerous brand films, using her award-winning skills as a storyteller on behalf of clients including Merck, BP and the Government of Mexico. PR Week has named her a "Game Changer" for her exceptional work in the brand journalism space.
Eric Stern is Managing Director of Anonymous Content, a premier global production and management company. Overseeing the commercial and content division of the company, Stern represents a collection of Oscar and DGA-winning directorial heavyweights. Stern has executive produced many of Anonymous Content’s most award winning ads and large-scale brand films. Under his management, Anonymous Content has been named to Fast Company’s “Most Innovative Companies” list for 2016. Prior to joining Anonymous Content, Stern was Executive Producer at MJZ, during the company’s coveted Cannes Lions Palme d’Or honor, as well as an Executive Producer at Biscuit Filmworks and Omaha Pictures.
Jimmie Stone is the Chief Creative Officer of Edelman NY and a driving force behind the creative shift of the world’s leading independent agency. Jimmie has won numerous awards throughout his career, including the UN Integrity in Advertising Award. He is currently a teacher at FIT in NY, co-creator of the Minneapolis College of Art and Design (MCAD) ‘‘Life Lab“ class and serves on the Board of the Art Directors Club. He has a great ability to write in third person, lives in Brooklyn (which he thinks sounds cool) with his wife and two children (who really are cool).
Seth Tabor heads up original content development and strategy for the Firstborn Studio, leading interdisciplinary creative teams to create groundbreaking work. He manages a prestigious list of clients including Audible, Patrón and American Express. Seth has worked on thousands of commercials, several TV shows, music videos and three shitty films. Seth worked at several production houses, including Open Frame Productions, Curious Pictures, Quiet Man VFX and finally Katabatic Digital before joining Firstborn. His career highlight? Playing Boggle with the Beastie Boys.
Damian Totman is the creative leader of the global marketing Studio inside Bloomberg LP, headquartered in New York. This is a 100% independent creative shop – delivering end-to end, world class work across all businesses and brands in the Bloomberg universe. Prior to Bloomberg, Damian ran his own agency, focused on fashion and luxury clients such as Ralph Lauren. In his 25 year career, Damian has led and implemented campaigns and creative projects for powerful brands such as HSBC, Smirnoff, Shell and The Diamond Trading Company – working for the world’s most prestigious creative firms.
Wendy Wildfeuer is SVP, The Content Studio. The Content Studio was created by NBCUniversal to serve as a developer, producer and distributor of original content on behalf of brands.
Previously, Wildfeuer was SVP, Client Solutions, Digital Entertainment where she worked with clients on marketing campaigns across NBCUniversal’s digital sites and strategic partners, including Bravo, E!, BuzzFeed and Vox Media.
Prior to joining NBCUniversal in March of 2014, Wildfeuer served as Senior Vice President of Integrated Marketing for Alloy Digital. At Alloy she oversaw the Integrated Marketing, Research and Planning teams for the media sales organization.
Charlie came to Fallon three years ago as a lowly copywriter. The bottom of the heap. The scum of the advertising earth. A shame upon his ancestors. Since then, he’s written more Arby’s commercials than anyone has ever written and, as Creative Lead, helped to develop the brand into one of Ad Age’s Top Marketers of 2015. Now he’s a Creative Director. The coolest and most important thing anyone can be. His wife Tessa thinks this is very cool. His daughter Weezie is too young to care. His Blue Heeler is recovering from knee surgery.
As a result of the first annual Brand Film Festival's incredible success, industry leading brands PRWeek and Campaign are introducing the festival to London.
Brand Film Festival London will showcase the best of Europe's branded content films, from YouTube videos to long-form documentaries.
Visit the Brand Film Festival London website.